Simplifying a Complicated World
The creator sees autonomic computing technology designed to respond to outside stimuli and simulate intelligent decision-making. Consumers see a car that drives itself.
Laura P. Wright can see both points of view.
When scientists, engineers and others with specialized knowledge write about their areas of expertise, they tend to use the language of their peers rather than the simple language of the layperson. Translating complicated ideas into everyday language and context requires technical understanding and the ability to relate to different audiences in different contexts.
Laura absorbs complex information, articulates its essential elements and creates messages that speak to specific individual concerns by market sector.
- Technical writing
- Website content
- Annual reports
- Editorial content
- Direct marketing
- Business plans